Top marketers from brands including Tesco, KFC, Diageo, Adidas and Specsavers are among the jury for Marketing Week’s Masters of Marketing awards 2020.
An unrivalled group of senior marketers in number, seniority and expertise will determine the shortlist and winners of this year’s awards.
Some of the biggest, most experienced names from some of the UK’s biggest companies are on the jury. Judges include Sara Bennison, CMO of Nationwide; Sharry Cramond, marketing director for food at Marks & Spencer; Alessandra Bellini, chief customer officer of Tesco; Keith Moor, CMO of Camelot; Katherine Whitton, CMO of Specsavers; and Zaid Al-Qassab, Channel 4’s CMO.
Additionally, the jury features some of the most expert and authoritative names in their field. This includes Claire Saddler, marketing director of Direct Line’s business division; Aviva’s chief data scientist Orlando Machado; Adidas’s global media director Simon Peel; and Andrew Geoghegan, global consumer planning director at Diageo.
Elsewhere, Mars Pet Nutrition UK’s general manager Helen Warren-Piper, Birds Eye’s Steve Challouma, Direct Line’s managing director of marketing and digital Mark Evans and general manager for Paddy Power/Betfair marketing Paul Gambrill will offer a management view.
You can view the full list of judges here.
Marketing Week’s editor Russell Parsons says: “Our jury is key to the goal of creating an essential annual document of marketing excellence.
“Their collective experience is huge and the expertise they are able to offer from all corners of the marketing world means we will get a shortlist that will be a benchmark for marketing excellence.
“If you want to be judged by some of the most respected, most experienced, most expert marketing leaders around, and be celebrated as strategic and innovative, enter today.”
Across more than 30 categories, the awards celebrate what excellence looks like in marketing and marketing leadership.
Open to brands, agencies, designers, PR firms and marketing technology companies, the awards cover every aspect of marketing from strategy though to execution.
New categories for 2020 include healthcare and pharma, segmentation and long term brand building. A new award for business transformation judged by a panel of CEOs has also been added.