Career

Kickstart your music career for under $30 during this pre-Prime Day sale

If you’re under the assumption that being a successful musician requires all sorts of fancy equipment, access to a professional studio, and years (if not decades) of experience, get this: Billie Eilish’s critically acclaimed debut album was recorded and produced in her 21-year-old brother’s bedroom. So.   IMAGE: GIPHY If you’ve got dreams of seeing your […]

Career

TCS iON, AICTE collaborate to equip students with career skills

TCS iON, a strategic unit of Tata Consultancy Services (TCS) has announced a collaboration with the All India Council for Technical Education (AICTE), a national-level apex advisory and regulatory body for technical education, to provide students with a custom curated digital learning course to equip them with career skills. TCS is one of the largest […]

Career

TCS iON partners AICTE to equip students with career skills

TCS iON has curated a free, 20 hour-career skills course that will cover topics like corporate etiquette, effective e-mail writing, impactful presentations and IT awareness TCS iON, a unit of IT major Tata Consultancy Services (TCS), on Wednesday said it has partnered with All India Council for Technical Education (AICTE) to provide students with a […]

Marketing

3 Marketing Mistakes That Small And Medium-Sized Companies Make (And How To Prevent Them)

Small business marketers invariably have different challenges than large company marketers. Smaller budgets. Smaller teams. Less time for extensive, rigorous testing. To better understand how these unique challenges can lead to unanticipated mistakes, I turned to Kipp Bodnar, CMO of HubSpot, a leading growth platform. Kimberly Whitler: Kipp, I know that you work with many with […]

Marketing

Potential in symbiotic ties, marketing yet to be tapped

Name: Sanjeev Sinha Title: President, India Japan Partnership Fund and Group; Founding President, IIT Alumni Association Japan URL: http://sanjeevsinha.com/ DoB: Jan. 21, 1973 Hometown: Rajasthan, India Years in Japan: 23 Sanjeev Sinha prides himself on being a pioneer. The longtime Japan resident is hoping that he can help Japan and India to pioneer a relationship that better benefits not only both […]

Marketing

Marketing salary survey 2019: A global snapshot

As the divide between digital marketing, technology and management continues to narrow and converge, we decided to take a macro look at the global salary landscape. In our 2019 Marketing Technology and Operations Salary Survey, we extracted insights from more than 900 marketing professionals – and below we’ve painted the picture of industry compensation around the […]

Marketing

Three Ways To Boost Your Marketing Campaigns With AI

At first glance, it seems as though you have to think pretty far out of the box to explore just how artificial intellgience (AI) can be applied to your various marketing strategies. Even still, it’s even harder to imagine a field that hasn’t been shaken by AI’s endless impact. As such, it’s time to bring […]

Marketing

We need to talk marketing ethics: What to consider as a content writer

When I started writing, it was really just a hobby. I thought – since I’m already always scribbling away and habitually putting to paper everything I learn, I might as well start sharing it with blogs and communities across the web, to teach and to be taught. I was a complete noob to the world […]

Game

PUBG makers to design new game with plot-driven missions

PUBG with a plot! That’s the biggest news to come out of the Battle Royale universe. PUBG, especially the mobile version of the game has been hugely popular in India. The sole purpose of the game is to survive and be the last man standing. There is nothing more to it. The battle royale genre […]

Real Estate

India’s real estate developers want lower GST on cement– but that is not going to make apartments cheaper

With the 35th edition of GST council meeting beginning on June 21, the government is likely to take key decisions on reducing GST for electric cars, the revenue system of states, and the new return filing system. This will be the first meeting post general election in India. The real estate sector has high hopes […]