Career

How to plan your career

Shivani Manchanda answers your career queries I am in Class X and thinking about what I want to be. Everyone I consult with tells me something totally different. I am very confused. Should I listen to my friends, my teacher or my parents? I feel tense when someone asks me my plans for the future. […]

Marketing

The Evolution Of Digital Marketing To Video Marketing

When the digital marketing age first dawned, most companies started out their digitized efforts by focusing on things like building websites for their companies, learning how to use analytics, creating digital and social media ads, and figuring out how to rank in search engine results. Little by little, companies and marketers became more and more […]

Career

How To Manage Your Career For The Next Decade — Three Career Trends To Watch In 2020 And Beyond

I have been watching careers as a consultant, recruiter and career coach for just over 20 years now. The first 10 years, I focused on big changes in entry-level recruiting, specifically the decrease in organized campus recruiting for a more diffuse hiring process that required new entrants to the workforce to be proactive about managing […]

Marketing

Top 10 Content Marketing Trends to Watch For in 2020

As the New Year is here, it is clear that content creation is the way of the future for online business. We can safely say that creating high quality, custom content will become more important moving forward – but just like everything, it will also continue to adapt. There is no doubting the efficacy of […]

Career

This Is The Best Career Move You Can Make To Achieve Success

The workforce can sometimes feel like a dog-eat-dog world where winners win, losers lose, and everyone else is left by the road feeling disillusioned, disengaged or, otherwise, simply dissed. Still, you know you need to press whatever advantage you have against the competition, against the status quo and against indifference. If you are reading this, […]

Jewellery

Piling newspapers cost Delhi couple jewellery, antiques worth Rs 2 crore

A growing stack of unread newspapers lying at the entrance of the three-storeyed locked house in Greater Kailash-I was a telling sign that aided a burglary worth over Rs 2 crore ten days ago. On December 26, police arrested four people, including a woman, for allegedly taking off with brass and copper antique showpieces, gold […]

Marketing

The likely impact of Personal Data Protection bill on marketing and social media platforms

The government’s proposed legal framework known as Personal Data Protection Bill for the use of personal data and preventing its misuse — which has been drafted on the lines of the European Union’s General Data Protection Regulation (GDPR) — is likely to impact sectors such as e-commerce, streaming platforms, financial services, IT among others. The […]

Marketing

The 30 Under 30 Reshaping Marketing And Advertising 2020

Fooji started as a bit of a joke, explains Erik Zamudio of the company he cofounded with Gregg Morton in Cincinnati while helping Morton build a separate startup. “In the office we would always run into issues deciding what we wanted to eat for lunch.” They thought, wouldn’t it be cool to tweet out a […]

Education

This 27-year-old’s startup is merging design education with practical skills to create social impact in Indian villages

Back in 2014, when Vinay Varanasi was in his fifth year of architecture at MS Ramiah Institute of Technology, Bengaluru, he got an opportunity to work with a professional architect. As part of his internship, Vinay was asked to work on and carry along some drawings while meeting contractors for deals, with his mentor assuming […]

Education

Higher Education’s Enemy Within

American higher education seems to be in a permanent state of crisis. Almost monthly, a federal court has occasion to reprimand some college or university for improperly chilling speech, even as some students continue to complain that campuses are too friendly to the wrong kind of speakers. Many institutions have cut back on faculty hiring, […]